Last Reviewed: 6/17/2011
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On March 1st of 2011 Southwest Airlines introduced its newly revamped Rapid Rewards loyalty program–replacing the older, more complex program, with something that doesn’t require so much deep thought to understand. This required PlasticIQ to revist its previous estimate of the value of Southwest Airlines points.
Last Updated: 5/5/2011
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British Airways offers their Executive Club loyalty program, where frequent flyers earn BA miles which can be applied for free flights or upgrades. Analyzing the value of miles is always tricky business since assumptions like whether you fly first class or economy, domestic versus international, and so on, affect the value of miles. That said, PlasticIQ takes our best shot at it.
Last Reviewed: 1/15/2011
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The Chase Ultimate rewards program powers several major chase credit cards, including the Chase Freedom credit card, Chase Sapphire, and the Chase Ink Business card. In general, PlasticIQ has determined that the value of Chase Points earned via the Ultimate Rewards Program is $0.01 per point. However, if you have either the Chase Ink Plus or Chase Sapphire Preferred Credit Card, the value per point increases to $0.0125. For a solid personal credit card, you can check out our review of the Chase Freedom card with $100 or $200 cash-back bonus.
Last Reviewed: 8/14/2010
Many of Bank Of America’s credit cards allow you to earn World Points, which are redeemable for cash, travel, gift cards, merchandise, VIP events, and even charitable donations. PlasticIQ decided to take a deeper look at this program to get a handle on how much a WorldPoint might actually be worth.
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For those of you contemplating getting a hotel loyalty credit card in order to eventually pursue some tropical booty surfing at a distant resort, PlasticIQ takes you one step closer to your dream by helping you answer the question: “So how much are Marriott Rewards Points really worth?” (for the impatient types, we have determined the value to be $0.0088 per point, but strongly encourage you to read the remainder of the post to understand why.)
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There are three levels of Amex Rewards—Membership Rewards Express, Membership Rewards (which is what this article is focused on), and Membership Rewards First. We have blogged separately about the Express program in our post What is the value of American Express Membership Rewards Express Program Points?
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According to the Best Western website, there are more than 4,000 Best Western hotels in over 80 countries. It’s rumored that John Wayne filmed an action scene in each and every one of them.
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The Starwood brand encompasses the following 9 brands: Sheraton, Four Points, the W, Aloft, The Luxury Collection, Le Meridien, Westin Hotels, Element, and St. Regis.
Since PlasticIQ is endeavoring to determine the value of the numerous airline frequent flyer programs in existence, it’s critical that we establish standards to enable a fair, apples-to-apples comparison amongst the various programs.
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Flying Club is the name of Virgin Atlantic’s frequent flyer program. And Richard Branson is the name of their founder and CEO. And he is my idol. Hmm, where was I…Oh yes, one of the challenges of valuing miles from this program is that mileage requirements for free flights vary by specific departure location, requiring a more city-to-city analysis. If you just want to learn more about the program, read our post, Summary of the Virgin Atlantic Flying Club Program.
